Project IDEa (identify, de-mystify, and empower) aims to counter Russian disinformation campaign related to the Ukraine War propagating through online social media as well as mainstream print andelectronic platforms.

The objective of the project is to equip Ukrainian Canadians with the ability to locate disinformation, share the information with the experts, combat disinformation with authenticate information to buildcapacity to support creative engagement activities in countering disinformation and related online harms and threats to Canada’s democracy and social cohesion.

Project IDEa has three parts, 1) analyze and determine trends and propaganda through artificial intelligence (AI) driven tools; 2) de-mystify propaganda through subject matter experts by podcasts; and 3) empower young Ukrainian diaspora through education by arranging workshops.

This project will work with disinformation experts throughout its duration.
First, experts will be consulted to determine what strategies and information should be used to inform the communities the project engages with.
Second, experts will be invited to present at workshops and to be interviewed for podcasts and blog posts.

Engagement with experts throughout the project will be essential to ensure the project is kept up-to-date with the latest disinformation tools and innovations. As creators of disinformation seekwaystomake false information appear legitimate, it will be crucial to stay up-to-date.